A Lean period can be defined as one where there are reduced
work opportunities for a business. This may be due to weak market conditions,
some policy issue or general sentiment of customers. What should an
entrepreneur do during such a period? Learn.
Look Internally:
See if you business is running efficiently and can be improved upon. Since you
have a lot of time at hand, use this time to improve systems, processes and
efficiency in your operations.
Read: Read up on
the latest developments in your Industry and know what’s happening all over the
world. Try to identify any opportunities to maneuver your business.
Plan: Plan for when the conditions and sentiment becomes
optimistic again. Have a solid plan based on your previous experiences. Start building
up resources and systems to be able to capitalize on the better periods ahead.
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