THE MODEL: A
platform for patients to discover doctors. Users can find doctors in different
areas, read complete details like fee, opening times, description, services
offered, recommendations by other users and so on. Users can also book an
appointment. Also the startup has launched a cloud-based practice management service
for doctors.
STARTUP: Practo
(Indian startup)
WHAT I LIKE
Core Idea – The
startup has entered a sector which is big and highly unorganized.
Interface – The user
interface is very clean and easy to browse. The mobile app, especially, has
been designed to ensure that a user can complete an action in the least number
of clicks.
Business Model – The
discovery marketplace model is the best to scale in such a big market. The
startup is already in 5 countries.
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