THE MODEL: A
platform for users to buy products easily and pay 14 days after receiving the
product.
STARTUP: Klarna
(Swedish startup)
WHAT I LIKE
Core Idea – A
payment gateway focusing on buyer protection.
Ease of Use –
Users can buy with little fuss. Once the minimum information is fed in,
information is retrieved each time a user makes a repeat purchase.
Buyer Protection –
Buyers can receive the product, verify it and make the payment within 14 days
from when the seller shipped the product with no interest cost. This provides
comfort for buyers.
CONCERNS
Competition – Competition in the payment gateway space is
very high.
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