Startup Model – Musicians on Demand

THE MODEL: A platform connecting users to musicians. The platform makes it very easy to search for and book great musicians.

STARTUPEncore (British startup)

musicians on demand


Core Idea – An online home for musicians.

Niche – The platform focuses on a niche which is big and relatively untouched.

Concierge Services – The platform also offers users a concierge service where it helps in identifying the right talent for the right requirement.


Revenue Model – The platform acts as a connect between users and musicians. Owing to the fact that the business is focused on a niche, maximizing revenues through a robust revenue model is key. Plain vanilla advertising may not be the right model in this case.

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