Startup Model – Social Sound Platform

THE MODEL: An app which allows users to upload and share songs privately with their friends or publicly to blogs, sites and networks.

STARTUPSoundCloud (Swedish startup)

music streaming business model


Core Idea – A social sound platform enabling users to create and share songs.

Product Features – Users can save tracks, share them, follow other artists and build playlists. Also users can see the play counts, likes and comments on their work.

Freemium Model – The basic service is free for users. This includes upto 3 hours of upload time and other basic social sharing and analytics tools. For more tools and upload time, users can upgrade their account to a paid plan.

API Integration – The tool offers an API to integrate with other applications.


Competition  - There are some big music streaming services competing with SoundCloud. The main USP of this startup though is discovering new content and artists, exactly what Youtube has done with videos.

No comments:

Post a Comment

What do you have to say about this post?