Startup Model – Professional Social Media Analytics

THE MODEL: A startup which offers users a platform to track, benchmark and optimize social media performance.

STARTUP: Quintly (German startup)

WHAT I LIKE

Core Idea – A social media analytics platform.

Features – Users can use the platform to benchmark their social media performance, get smart analytics, get customized reporting, get detailed information on key influencers and an option to export data.

Free Trial – Users can try out any of the paid plans for 14 days before purchasing.

Social Analytics API – The data from the app can be integrated easily into company dashboards. Also there is a chrome extension.

CONCERNS

Competition – Social media analytics is probably one of the most competitive markets, though a very big one. Scaling beyond a certain level would be very challenging.