Revenue Model – Craigslist

craigslist revenue model

Craigslist provides online classifieds and forums for jobs, housing, for sales, communities, gigs etc. It was founded in 1995 and receives more than 50 billion page views a month.  

REVENUE MODELS

Listing Fees – It charges for ads in selected cities: $75 per ad for paid jobs the San Francisco Bay Area; $25 per ad for paid jobs in New York City, Los Angeles, San Diego, Boston, Seattle, Washington DC, Chicago, Philadelphia, Orange County (California) and Portland, Oregon, and $10 per ad for apartment listings in New York City. Similar ads in other areas, and ads in other categories, are free. No charge is made for a successful sale or contact.

Craigslist has not given a profit since inception. The above are able to cover operational costs. Potential sources of revenue through advertising are being mulled in the future. The management however claims that the website’s primary motive is to maintain and enhance user experiences and any revenue model which impacts the same will not be adopted.

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