Since the app derives value from the number of users and their engagement levels, estimating market size is a difficult task. However, to assess whether the opportunity is big enough, I have tried to make a rough estimation of how big the target market can be.
Halllp is targeting college students.
Total number of college students globally - over 200 million
Average spend per student on products/services per year - >$1,000 ( conservative assumption taking into account students having different levels of disposable money)
Commission rates of any intermediary - 1% (conservative)
Hence Market Size = 200 mn * 1000 * 1% = $2 billion
Halllp is targeting college students.
Total number of college students globally - over 200 million
Average spend per student on products/services per year - >$1,000 ( conservative assumption taking into account students having different levels of disposable money)
Commission rates of any intermediary - 1% (conservative)
Hence Market Size = 200 mn * 1000 * 1% = $2 billion