THE MODEL: An app
which lets users create visual messages and interact with friends and people
they wish to follow. Users can create basic images from scratch as well as
interactive images to solicit opinions from other users. Users can send
messages privately or one-to-one, publicly across the network and also explore
things and brands they wish to follow.
STARTUP: Yubl
(British startup)
WHAT I LIKE
Core Idea – A social
networking and messaging platform for users.
Product Features –
Users can create basic and interactive images, which can be used to solicit
opinions from other users. Messaging can be done privately or publicly. Also
users can follow brands and users they wish to. There are other interactive
features such as pointing to your current location, pointing to a location
for future meetup etc.
Clean Interface –
The tool is extremely easy to use and has a clean design which accommodates all
the features.
CONCERNS
Competition – The app offers a service which is in a very
competitive space. Differentiating itself and getting users to download it will
be difficult.
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