Startup Model – Mobile Ecommerce Marketplace

THE MODEL: A C2C mobile only ecommerce marketplace. Buyers can search for products, chat with sellers to get the best deals and make a purchase by paying online itself. The money is transferred to the seller only after the buyer receives the product.

STARTUPShopee (Singapore startup)

mobile ecommerce app
WHAT I LIKE

Core Idea – An ecommerce marketplace focusing on mobile hold s good value for users.

High User Engagement – Being on the mobile, the app uses features like personalized recommendations and a chat to enhance user experience and engagement.

Buyer Protection – Payment is only transferred to the seller once the buyer receives the goods purchased.

Seller Support – Sellers can set up shop within a few minutes by simply creating an account and uploading products. There are no listing fees/commissions. Also the startup has started offering logistics support by offering a delivery service for sellers at a minimal charge (of $2).

CONCERNS

Competition – Competing with the apps of established ecommerce players like Amazon will be a big challenge for the startup. 

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