CRYPTOCURRENCY: GameCredits
DESCRIPTION OF
BLOCKCHAIN APPLICATION: GameCredits is a cryptocurrency based on a gaming
gateway built on the Blockchain. It aims to make in-game payments seamless,
easy and secure. The main advantages include player anonymity, easy integration
with games, more deposit options for local as well as international games and
the security and immutability advantages of the Blockchain.
MAIN USE-CASE:
Using Blockchain to disrupt the In-Game Payment Market.
TOTAL DEMAND: According
to market researcher Newzoo, the global
game revenues are expected to grow to USD 128.5 billion. This is almost
entirely through user spending on games, and not advertising revenue.
TOTAL SUPPLY: 84
million GameCredits.
RISK FACTOR: A
lot of risks exist in this project.
*Regulatory Risk: Low, as closed application of credits suggests
productive use of cryptocurrency. International transfers may get some
regulatory attention.
**Utility Risk: Low, as there does exists a strong use-case
based on the core advantage of the Blockchain technology, i.e. decentralized
and hence cost effective.
**Platform Risk: Medium, as the Blockchain itself does not
seem risky. However, adoption by gaming companies and integration with
different systems might be a challenge. Along with the interoperability issue,
scalability might be a concern as gaming involves small but frequent
micro-payments. Also some gaming companies might prefer private Blockchain
solutions to keep their users sticky and to build customer loyalty.
**Execution Risk: Medium to High, as though GameCredits has
a strong team of technology and business people from the Gaming Industry.
However, it will have to face powerful incumbents to gain market-share.
Competitors like Apply Pay, Visa etc. have established a very strong foothold
in the payment space. Getting market-share from these companies will be tough. Price
competitiveness would be a major factor to get market share.
Based on the above, the Risk Factor for this startup can be
(0.67+2*0.67+2*0.33+2*0)/7 = 0.38
POTENTIAL MARKET
SHARE WHICH CAN BE CAPTURED: 5%
due to distributed Gaming Industry.
TARGET PRICE FOR LBRY
CREDITS: 128.5*5%*0.38/0.084 = USD 29.07
(*I do not have any GameCredits. This is purely my estimate
for this cryptocurrency and I arrive at it using a very simplistic approach.)
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