THE OLVP - One Line Value Proposition

An OLVP is a description of the offering of a startup in 1 sentence. If the OLVP is blur or cannot be written in 1 sentence, this tends to signal that there may be some ambiguity in what the startup has to offer to its customers.

olvp - one line value proposition

An example of an OLVP is:

transferwise

TransferWise: A money transfer service for immigrants to send money at cheaper rates.

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