First, a definition: Your "unfair advantage"
is the skill you have that is your unique talent. Were someone investing
in you or in your idea, your unfair advantage might be why you'd win the
investment over the competition. On a team, your unfair advantage might be the
reason you’re assigned a leadership role for a task. For clients, your unfair
advantage could represent why you are the best person for the job at hand.
You might have an awareness of, and experience with, the ins
and outs of a particular industry. You might be an effective leader with an
ability to balance motivation with accountability. Your written and oral
communication skills might be superior, or perhaps you might excel at breaking
down complicated systems, ideas or projects into bite-size,
manageable and easy-to-understand concepts.
Further, you might be the "glue" that holds a team
together when morale is low. Perhaps you excel at remaining calm and centered
during a time of crisis or an urgent deadline. Your problem-solving skills
might allow you to offer ideas that are outside of the box anyone else would
think of.
You can’t use your unfair advantage until you can name it.
(article written by Heather Gray, www.entrepreneur.com)
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