First, a definition: Your "unfair advantage" is the skill you have that is your unique talent. Were someone investing in you or in your idea, your unfair advantage might be why you'd win the investment over the competition. On a team, your unfair advantage might be the reason you’re assigned a leadership role for a task. For clients, your unfair advantage could represent why you are the best person for the job at hand.
You might have an awareness of, and experience with, the ins and outs of a particular industry. You might be an effective leader with an ability to balance motivation with accountability. Your written and oral communication skills might be superior, or perhaps you might excel at breaking down complicated systems, ideas or projects into bite-size, manageable and easy-to-understand concepts.
Further, you might be the "glue" that holds a team together when morale is low. Perhaps you excel at remaining calm and centered during a time of crisis or an urgent deadline. Your problem-solving skills might allow you to offer ideas that are outside of the box anyone else would think of.
You can’t use your unfair advantage until you can name it.
(article written by Heather Gray, www.entrepreneur.com)
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