The Art of Pitching!

Just having a detailed operational plan is not enough to impress investors, pitching it right plays an important role. Some pointers should be kept in mind while pitching.



Know your purpose – Don’t bore your audience with excessive details. Use your pitch to generate interest.

Concentrate on the essentials –  Keeping it short doesn’t mean you skip the important stuff. Highlight on your strengths and core focus areas. Do not spend too much time on talking about the market and consumers, instead focus on how your startup will solve a particular problem or demand and with what products or services.

Explain the plan – Tell them your plan, tell them where they and their money will be going and how it will come back to them.

Introduce your team – It is important that people see your start-up as a well-rounded team, rather than a smattering of disconnected talent. Showcase your people as a team of like-minded individuals sharing the same vision.

Be yourself – Be your authentic, 100% real, no-bullshit self. A startup usually grows from an innovative idea and the audience would love to see that it comes from an original source.

Believe it or not, take care of these points and, you will surely impress your investors!

(taken from eazyhire.in)

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